BREAKING:  TOYS R US TO OPEN US STORES IN 2019!

Toys R Us will be making a small return in the US this holiday season by opening a half dozen stores according to Bloomberg. They write:

About a year after shuttering U.S. operations, the remnant of the defunct toy chain is set to return this holiday season by opening about a half dozen U.S. stores and an e-commerce site, according to people familiar with the matter.

Bloomberg provides some additional details:

The stores are slated to be about 10,000-square feet, roughly a third of the size of the brand’s big-box outlets that closed last year, the people said. The locations will also have more experiences, like play areas. The startup costs could be minimized with a consignment inventory model in which toymakers ship goods but don’t get paid until consumers buy them, some of the people said.

The fact that Toys R Us is not coming back in the same exact dated paradigm is a good sign. A more modern and nimble model is exactly what's needed. And while six stores is a modest start, remember that every comeback starts with the first touchdown (6 pts).

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